Target redesigns the prescription pill bottle
April 20, 2005 12:59 AM
Before:
After:
Read the New York Metro article to find out what changes they made and how they got to this new design.
Source: Seth Godin
But still no word on the credit-card sized asthma inhaler.
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http://www.TimMacrina.com
Posted April 20, 2005 12:05 PM
I have that exact prescription bottle for my allergy medicine. Except that my ring (5 in the picture) is blue. My wife’s ring is purple. That way I don’t mistakenly take her birth control meds instead of my allergy meds. Yuk! One downfall is that the bottle takes up more room in the medicine chest. Might be a pain for people who take a bunch of different prescriptions.